Brand Matters – Mishcon de Reya

Welcome to the latest edition of Brand Matters, our new e-bulletin focusing on issues that affect brand owners and advisors.

EDITOR’S NOTE

Welcome to the latest issue of Brand Matters, our new e-bulletin focusing on issues that affect brand owners and advisors.

Regardless of sector – from retail, fashion, sport and media, through to life sciences, finance and real estate – a brand is one of the most valuable assets that a business or an individual can own. But navigating the world of brands can be a minefield, particularly in light of technological advances and the international nature of modern business.

We welcome your feedback, so if there is anything in this newsletter that you wish to discuss further, or any ideas for future issues, please do not hesitate to contact me or any member of the team.

 

Please follow the link below for the full publication.


Links