The IR Digital team works with boutique and mid-tier sized professional services firms to support them with their firm marketing and branding development.
With everyone rushing to become more “digital” in the last year and having missed out on a lot of in person contact, we have seen a huge increase in conversations happening on LinkedIn – the go-to platform for professionals. LinkedIn can be used in a multitude of ways; recruitment, business development, or networking, each with […]
Abi here, our IR Global Marketing Manager. The great debate in marketing over the past year (if not longer) has been around whether email marketing is a thing of the past, or whether it still has a place in your marketing strategy. So, I thought I’d come on here and give you our key points […]
Social media is just about liking people’s dog photos on Instagram, right?… Wrong! Social media can be an incredibly powerful tool for both businesses and individuals, if used in a strategic and educated way. In today’s world everything, and we mean everything, is online! The way you shop, the way you stay connected to your […]
But how do you make it work for you? Whether you’re scrolling through Instagram, listening to your favourite podcast, or celebrating someone’s business award on LinkedIn – these are all examples of content in different forms. Content can serve many purposes for your business, it can: Connect you with your target audience Showcase aspects of […]
